End of January is the time for spring collection press days, and when the collection in question is Swatch spring collection, it is fun times of course.
Held at the magical Dalloway Terrace at the Bloomsbury in London, Swatch press day showcased not only the upcoming styles but some of the new collections already released. For instance, A Traveler’s Dream, launched in January – a fun collection of watches that is indeed any traveler’s dream. Think boarding passes, anchors, paper planes… Perfect way to tell it is time to travel.
For the Chinese New Year, there is the Rocking Rooster, already out. There is plenty more temporal treats for Valentine’s and Mother’s Day as well as a selection of spice-inspired time treats.
Swatch is predominantly a watch brand, but for something a little different, check out the interchangeable shades and the cute jewellery collection ‘Bijoux’.
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